About The Operator Mindset
Scaling what matters. Writing what I wish existed.
I’ve scaled B→D journeys twice — once in fresh produce supply chain (agri-tech), once in SaaS.
Started out in CEO’s office roles. Learned how to build things the hard way: by actually doing them, not just PowerPointing them.
Today I specialize in AI enterprise sales and GTM in India — but I’ve built across supply chains, human systems, product rollouts, hiring, finance, and turnaround work. I’ve written OKRs, chased invoices, restructured orgs, closed large contracts, and then built teams to deliver on them — often under pressure, with half the context, and too many people watching.
On paper I’m a generalist.
In practice, I’m a repeat operator with a bias for momentum.
✍️ What I Write About
I write to make sense of all this.
The chaos. The career arc. The systems. The stuck-ness. The part where you’re doing all the “right” things but something still feels off.
Essays here cover:
GTM, AI infra, operator tools and systems
Career design for high-agency generalists and multipotentialites
Building momentum from scratch (again and again)
Clarity, burnout, and staying human while scaling
Behind-the-scenes of doing real work — not the performative kind
I don’t write productivity porn. I write real things for people who are inside the game.
📨 Why Subscribe
If you’re building something ambitious — your career, a product, a company, or a life — this will help you think better, faster, and more clearly.
Subscribing gets you:
Full access to every essay (past and future)
Zero spam. No threads. No templates. Just clear writing from the trenches
Early access to experiments, tools, and longer-form guides as they evolve
First reads on my best essays — the kind that take weeks to write but years to live
🎯 Who This Is For
This is for the high-agency ones.
The late bloomers. The systems thinkers. The people who left the default path and are now trying to build their own.
If you’re figuring out how to scale without selling your soul, or if you’ve already done that once and are now trying again — you’ll find something useful here.
👋 If You’re New
Hi, I’m Soumyaa.
I’ve worked across sectors — from scaling food supply chains to GTMing AI infrastructure and leading enterprise sales.
Also: trained in MMA, acted in 19 theatre shows, left a life of Monday morning chocolate tasting sessions as part of my actual job in the Middle East — at a company that manufactured ice creams and chocolates - to hustle in a high growth market.
I don’t believe in 10-year plans. But I do believe in sharp loops, stacked skills, and writing from the inside of the story.
📬 Subscribe and come along
If you’re building your own path — or rethinking the one you’re on — this is for you.
No jargon. No filler. Just field notes from someone doing the work and documenting the road.
Subscribe to join the list.
You’ll get new posts as they drop, plus a front-row seat to everything I’m building next.
